Britons want ‘tried and trusted’ holiday destinations with home comforts – where is best?

Grant Shapps warns travellers to hold off on booking travel tests

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According to the research, four out of 10 travellers said the pandemic has led to them being less confident visiting new destinations. Although all but seven countries are now on the UK ‘rest of world’ travel list, British tourists are still anxious about going on holiday.

The research found that less than 20 percent of travellers plan to visit a new destination for a post-pandemic holiday.

Over 20 percent are also planning not to go abroad at all in the next 12 months with many saying this is due to a lack of confidence in travel post-pandemic.

Travel restrictions and rules have caused many Britons to lose their confidence in going abroad as regulations often changed with little warning.

The UK is still awaiting a date when day two PCR tests for double-vaccinated passengers will be replaced by lateral flow tests.

The most popular travel destination for Britons post-pandemic is Spain, with over a quarter planning a holiday to the Mediterranean hotspot.

A favourite with British travellers, nine out of 10 of those surveyed said they had visited Spain before.

British tourists can’t get enough of the sunny destination as 40 percent had been to Spain five or more times.

A fifth of those surveyed had holidayed in Spain more than 10 times. Popular destinations include the Costa del Sol and the Costa Blanca.

The research uncovered that many Britons think home comforts are key to a holiday abroad, with one in five saying it was important they could get familiar food away.

Others enjoy meeting fellow Britons on holiday with eight percent of people saying it was important to meet other people from their home country on holiday.

Sports fans want to be able to catch their home team on television overseas as seven percent said this was very important on holiday.

Over a third of people like to know what they can expect from a holiday and one in 10 surveyed said they were not “adventurous”.

As a very popular British expat country, it is often simple for Britons to find home comforts in tourist regions of Spain.

Greece was the second most popular destination for people going on holiday post-pandemic.

Just under 15 percent of those surveyed were planning a trip to the Greek mainland and islands.

France and Italy were the next most popular destinations with 13 percent of people planning a French holiday and 11 percent wanting to visit Italy.

Rounding off the top five destinations, 10 percent of travellers were most looking forward to holidaying in Cyprus.

Neal Jones, Chief Sales and Marketing Officer at Marriott International, said: “We know there is pent-up demand for travel and this research demonstrates the impact the pandemic is continuing to have on global travel trends.

“The figures suggest that post-pandemic, British holiday makers are seeking out tried and trusted destinations where they know exactly what to expect – to be able to make the most out of a long-awaited holiday abroad and to avoid any surprises after 18 months of turmoil and uncertainty.

“Whilst we love welcoming back repeat guests into our hotels and resorts, travel also offers us all the opportunity to expand our horizons and immerse ourselves in new cultures and experiences.

“Visiting new countries while staying in hotels and resorts that are part of a trusted portfolio of brands gives travellers the opportunity to try something new, but with the confidence and reassurance of staying with an established travel programme like Marriott Bonvoy.”

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